Learn how to generate a buzz on the Web using the latest technologies as PR tools and by ensuring your Web site is up to snuff. Plus, weigh in on the controversial Dolce and Gabbana ad and a creative marketing technique used by AirTran in the Current Events Round-up. Download the Podcast
here.
Show Notes:
:40 - Lyn's Side of the Fence: Web PR
7:47 - Ginny's Side of the Fence: Creating an Effective Web Site
9:35 - No Bull Tip of the Month: E-mail Newsletters
10:51 - Current Events Round Up: AirTran Flamingo Promotion
12:54 - Current Events Round Up: Dolce & Gabbana Ad
14:43 - Conclusion: Send us your questions!
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Labels: branding, marketing, public relations, web, web site
2 Comments:
As the sales director of LocaleCharleston.com, an online marketplace for Charleston area real estate, I'm a huge advocate of online advertising so I was especially interested in hearing this podcast. I found this one informative but I'm surprised that you all didn't include video as a feature of online advertising. It's a great substitute for the text that Ginny suggested be eliminated on websites.
Thanks again for some great info!
You are right, Chrissie. There is certainly a great deal to say about online advertising. We'll take a minute in our next Podcast to address video specifically. Thanks for tuning in!
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